SEO content writing · B2B ghostwriting
SEO content writing and ghostwriting for B2B companies
I write blog articles, service pages and website copy that rank on Google and sound like your brand. Every piece starts from a real search your customers make and ends with a clear next step.
What I write
SEO blog articles
Keyword research, structure and internal links, ready to publish.
Ghostwriting for company blogs and leaders
Articles signed by you or someone on your team, written from a conversation or notes. The byline is yours.
Website pages
Homepages, service pages, product pages and landing pages, including feature and comparison pages for SaaS.
Opinion pieces for trade media
Articles for industry publications, signed by the people who lead the company.
Content refreshes
Updating articles that have lost rankings, with new data and a better answer to the search.
How it works
- Brief. A call to understand the business, the audience and the brand’s tone.
- Editorial plan. A list of topics with the keyword, search intent and the page each article links to.
- Writing and review. You approve each piece, with title tag and meta description included.
- Publishing and tracking. I publish on your site or deliver ready-to-publish files, and track rankings.
Experience
Regular contributor to Marketeer, a Portuguese marketing publication. More than 150 articles published for an invoicing software company, on digital marketing, SEO, e-commerce, social media and running a small business. Opinion pieces for engineering and cybercompliance clients, written for trade media. I write in English, Portuguese and Spanish.
FAQ
What’s the difference between SEO copywriting and ghostwriting?
SEO copywriting is published under the brand. Ghostwriting is signed by a person, usually a company leader, and written in their voice.
Do you use AI to write?
I use AI tools for research and organisation. The writing and editing are mine, and every fact is checked before publishing.
How many articles should we publish a month?
It depends on the goal and the sector. For most B2B companies, two to four well-chosen articles a month work better than many generic ones.
Will the content also help with AI answers?
Yes, if it is written with concrete, verifiable information. That is part of AI search visibility.
Let’s talk?
The first call is free and there’s no commitment. Before it, I look at your site; on the call I show you the three priorities.