Skip to content Magda Santos · SEO and AI search visibility · Portugal, working with Ireland
SEO
consultant.
I help software and B2B companies get found by the people searching for what they sell, on Google and in tools like ChatGPT, Gemini and Perplexity.
+155%impressions for a sports-events SaaS, year on year
150+articles published for an invoicing software company
40companies advised since 2023
50+people trained in corporate courses
I work with SaaS for major international sports events, invoicing software, smart city software, engineering simulation software for aerospace, cybercompliance and real estate.
How I can
help
From audit to implementation, always with me, no account managers in between.
SaaS and B2B SEO
Feature pages, comparison pages and bottom-of-funnel content that brings in demo requests.
AI search visibility
When someone asks ChatGPT for a recommendation in your category, does your product come up? I work on the information these tools rely on to answer.
Content writing and ghostwriting
Articles and pages written to rank, in your brand’s voice. 150+ articles published for a software company.
Corporate SEO training
SEO, digital marketing and AI training for marketing and communications teams, online or on site.
Featured case
SaaS for major international sports events
A global product competing with larger international platforms. I worked on Search Console analysis, competitor research, the brand voice guide and content production.
+155%impressions
+28%clicks
25→18average position
How I work
- Audit. I review the site, Search Console and how AI platforms currently describe your brand.
- Strategy. I set the priority pages and searches, in order of business impact.
- Implementation. I make or oversee the technical and content changes, with your team or on my own.
- Measurement. Every month you get a report on what changed and what comes next.
I also teach what I do
I lecture in SEO and digital marketing at IPLuso and train teams in companies and training schools. Every course uses the company’s own website in the exercises.
Lecturer at IPLusoCertified trainer (CCP)Speaker at SEO Conference Portugal and PADtalks
Magda
Santos
I hold a master’s in Digital Marketing and have worked as an independent SEO consultant since 2023, with around 40 companies so far. Before that, I spent around eight years in tourism marketing.
- Education
- Master’s in Digital Marketing, ISCAP
- Talks
- SEO Conference Portugal, PADtalks
- Writing
- Marketeer, InvoiceXpress blog
- Languages
- English, Portuguese and Spanish
What clients say
FAQ
Do you work with companies in Ireland?
Yes. I work remotely with companies in Ireland and across Europe, in English. Portugal and Ireland share the same time zone, so meetings work as if I were next door.
How much does an SEO consultant cost?
Pricing is on request. It depends on the size of the site and how much hands-on work is included. I send a proposal after our first call.
What’s the difference between a consultant and an SEO agency?
With a consultant you always speak to the person doing the analysis. There are fewer layers between strategy and execution.
How long until I see results?
Technical fixes can show results within weeks. Moving up for competitive searches usually takes three to six months of steady work.
Do you also cover visibility in ChatGPT?
Yes. I check what ChatGPT, Gemini and Perplexity say about your category and work on the site and the external sources these tools draw on. See AI search visibility.
Where does your product stand?
Let’s see where you are on Google and in AI search. The first call is free and there’s no commitment.
